Columbia’s imagery of a torch-bearing woman underwent five major revisions since its inception in 1924. The latest one was created in 1992 and based on a model who agreed to do a shoot when she was on her lunch break.
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The Artist behind the iconic logo was Michael Deas settled on one of his co-workers Jenny Joseph after interviewing several models for the job. Joseph was even pregnant at the time and Deas painted her in the famous Columbia pose with a makeshift blanket and light bulb in place of a torch.
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As secrets behind Hollywood logos, this isn’t hard to guess when you know who its founders were. The founders of this American-Australian film studio, Icon Productions, were Mel Gibson and Bruce Davey. The name was inspired by a book of Russian icons Gibson had in his den.
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Mel Gibson is known as a spiritual man and thus it is no surprise that the logo features a mother’s cropped left eye from a painting named the Theotokos of Vladimir, an Eastern orthodox icon of Mary the mother of Jesus.
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This popular logo of DreamWorks studio co founded by Steven Spielberg featured a young boy fishing while sitting on a crescent moon. The initial idea was to have a man suiting on the moon.
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The illustrator chosen for the job was Robert Hunt who actually created two versions where one featured a boy sitting on the moon instead of a man. He even used with his son as a model and it was this version that ended up being chosen.
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One of the film industry’s most respected studios MGM‘s roaring Lion is the most popular and recognized icon in Hollywood. Leo the lion was first used as the company’s mascot but since then, 7 different lions have been used for the famous roar.
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The idea for the lion mascot came from the chief publicist of MGM, Howard Dietz. His idea was based on the logo of his alma mater’s mascot, the Columbia University’s lion.
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